Marshall McLuhan: Wise Guy by Judith Fitzgerald, Paperback

Marshall McLuhan: Wise Guy by Judith Fitzgerald, Paperback

Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several...

Product Details

ISBN-13:9780968816677
Publisher:Dundurn Press
Publication date:01/28/2001
Series:Quest Biography Series , #7
Pages:210
Product dimensions: 5.50(w) x 8.50(h) x 0.40(d)
Age Range:14 - 18 Years
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Overview

Marshall McLuhan: Wise Guy by Judith Fitzgerald

Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."